PSDF Signs an MoU with FrieslandCampina Engro Pakistan to Strengthen Punjab’s Dairy and Green Agriculture Skills Ecosystem

Lahore — PSDF has partnered with FrieslandCampina Engro Pakistan Limited (FCEPL), a vertical of the Pakistan-Netherlands Dairy Development Centre (PNDDC) in Pakistan, to advance skills development and capacity building across Punjab’s dairy and agriculture value chain.

The agreement was signed by Ahmed Khan, CEO, PSDF, and Syed Saud Ahmad Pasha, Director Dairy Development Middle East, Pakistan and Africa, FrieslandCampina in the presence of senior management from both organizations, including Akbar Hussain, Head of Digital and Green Programs, PSDF and Humera Iqbal, Program Manager, FrieslandCampina.

The partnership aims to jointly design and deliver demand-driven skills development and capacity-building initiatives focused on green, climate-smart agriculture, livestock, and dairy trades. Training will target dairy farmers, intermediaries, and other value chain stakeholders across Punjab, through physical and digital learning platforms. The initiative will also leverage the expertise of national and international dairy and agri-tech specialists to promote global best practices.

"Pakistan’s dairy and agriculture sector holds tremendous potential, but exploring it requires a workforce equipped with globally relevant skills. This partnership will create pathways for Punjab’s farmers and intermediaries to thrive in a climate-resilient economy,” said Ahmed Khan, CEO, PSDF.

PSDF will contribute its expertise in competency-based training by supporting curriculum development, competency standards, and quality assurance guidelines to inform training interventions, while FrieslandCampina will leverage its national and international expertise and linkages. This will include global research organizations to facilitate knowledge transfer, technical support, and beneficiary outreach.

"We are working to bridge the Dutch dairy expertise with Pakistan’s vast agricultural potential. Our collaboration with PSDF is an extension of that mission enabling us to build a future-ready skilled dairy workforce,” said Saud Pasha, Director Dairy Development, FrieslandCampina.

The alliance reinforces PSDF’s commitment to building a skilled workforce for the green economy by equipping Punjab’s agriculture and livestock sectors with the knowledge, competencies, and sustainable practices needed to enhance productivity, boost exports, contribute to value added products, strengthen climate resilience, and improve livelihoods.