Household Responsibilities to Financial Independence: Zubia Tasleem’s Story

“Today, I am not just a housewife. I am a proud provider for my family, my parents, and my husband.”

In a village in District Toba Tek Singh, Zubia Tasleem grew up watching her father, a tailor, work tirelessly to support his children’s education. Although she earned her degree, limited employment opportunities in her hometown left her unable to pursue the career she had envisioned. After getting married in 2018, household responsibilities pushed those ambitions even further away.

Her turning point came through PSDF’s Mein Digital program, an initiative launched under Chief Minister Maryam Nawaz. Selected on merit, Zubia received a desktop computer that enabled her to begin her digital learning journey. Under the guidance of her mentor, Saima Ali, she developed practical skills in e-commerce, digital marketing, and graphic design, while gaining the confidence to build a career from home.

Within just four weeks of completing the program, Zubia was earning PKR 200,000 per month, managing seven to eight client projects remotely from home.

What began with digital training and a desktop computer became a pathway to financial independence, allowing Zubia to support her family while building a successful career without leaving her home.